E commerce Project Essay Example | Topics and Well Written Essays - 3000 words

E commerce Project - Essay employmentSWOT analysis on BinHendi attach to SWOT is grouping of the companys information into informal and external factors. It entails looking into the strengths, weaknesses, opportunities and threats that has an impact on the companys operation and productivity. Strengths The main force that affects the telephone line positively lies with their ability to offered unmatched quality, luxury, elegance and their strong and professional business acumen. Many companies and business render always failed in their judgment of the securities industry and the result of this is always a low turn everywhere in the sales as there is lack of demand for the levelheadeds and services offered by the targeted audiences(Gulf Business 85).. However, Binhendi Company has been accurate in most of its judgment about the market and the targeted audiences and this has played a crucial determination in sustaining them in the highly competitive market. The company has to o worked to provide a diverse portfolio of the innovation prestigious brands of fashion, watches, jewelry, accessories, furniture, and fine dining among another(prenominal)s that are rarely provided by other companies. In addition, it has established good strategic associations with their suppliers and their customers and this has greatly contributed to their reputable brand image in both the local and the international market. Weaknesses The involution of the company has majorly relied on the direct control of its operation. It has based all its operation within one inelegant and this has denied the opportunity to fully exploit the international market. Using Dubai as its center of operation, the company has thus change state in the local market as would be the case when they are having major branches in other countries. Thus the international market has been neglected allowing it to be controlled by other rival companies. The company has also concentrated a lot in footing el asticity affecting loyal customers who are price oriented (Gulf Business 79). Opportunities The fashion industry is largely populated as different companies and producers are flocking the market with new products and services daily. However, the company has successes in the industry because of its opportunity of employing a highly efficient staff who work round the clock to provide customers purchasing from the company exclusive products that are different from those beingness provided by other companies. They hand over also established their operations in the area as they have overwhelming divisions in the area helping in the sales and marketing of their products to the large population in the region and to retailers who make purchases and sells them to other neighboring regions. In addition, their incorporation of various brands in the market same Baituti brand has significantly helped in the expansion of their market in the region especially in Dubai as the new brands and str ategies has been enthusiastically been received by their audiences in the market. Lastly, the business enterprise with their daydream of creating new dream avenues of marketing their products in shopping malls as these areas are always renowned for the high number populate paying visits with different objectives like shopping or conducting businesses in mind (Gulf Business 79). Threats The threat set about the company is the high competition present in the region. This has